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See Wolfgang Jaegel speak at ad:tech Sydney 2010
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| Wolfgang Jaegel |
| Regional Managing Director, Syndacast |
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Wolfgang Jaegel has 20 years experience in Internet technology and digital marketing.
Using his extensive knowledge of Web analytics to build accountability solutions, his consulting and strategic activities are focused on effective performance driven campaigns across all online media channels.
He is a renowned expert on these topics, recognized for his published articles, his frequent speaking engagements, as well as his prestigious consulting and coaching programs. Wolfgang thrives in entrepreneurial environments, where fast-paced change and continually evolving technology is the norm.
As Regional Managing Director of Syndacast, Wolfgang drives the company’s vision and is responsible for building the company’s brand with strategic marketing initiatives and client acquisition. He also oversees Syndacasts’ high-profile clients’ marketing campaigns to ensure they are balanced with strategy, best practices and results. |
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Wolfgang Jaegel will be speaking at:
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Channel Planning: How To Weave The Advertising Message Through Different Platforms
Tuesday, March 16, 2010
11:00 AM
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11:45 AM
- How important is it to understand the full potential of a channel or should you just use it for your message purposes?
- How do you target the message for the medium?
- Weaving the advertising message: how do you get all your channels to work together
- How do you manage agency relations across multiple (including emerging) channels?
- How do you successfully test emerging channels and emerging technology to know how to plan and work with them?
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