| Tracks | Track 1 | Track 2 | Track 3 |
7:30 AM 7:45 AM | Registration Opens |
7:45 AM 8:40 AM | Breakfast Briefing |
8:45 AM 8:55 AM | Opening Remarks |
8:55 AM 9:45 AM | Connected Consumers, Connected Communications
Rob Norman, CEO, Digital, GroupM |
9:45 AM 11:05 AM | Networking And Exhibition |
9:50 AM 10:35 AM | The Future Of Social Media | How NFC Will Revolutionise The Digital Space By 2013 | The Bravest, Boldest and Best Digital Campaigns Of The Last Year |
11:05 AM 11:50 AM | How Can Your Business Capitalise on The E-Commerce Boom | Social Media Law: The Good The Bad And The Ugly | Paid, Owned, Earned Media (P.O.E.M) |
11:55 AM 12:40 PM | Data Benchmarks and Standardisation of Metrics | Generation Transition: A View From The Boardroom | Don’t Sell Me ... Tell Me - The Attribution Of Digital Monetisation |
12:40 PM 2:00 PM | Lunch And Exhibition |
2:00 PM 2:50 PM | Why We Tell Stories
Frank Rose, Author and Editor, The Art of Immersion |
2:55 PM 3:40 PM | If You’re Not Using Online Video You’re Missing A Big Opportunity | A Mobile Destination: Vital For The Success Of Your Mobile Campaign | Data: Capitalising On Your Most Valuable Commodity |
3:40 PM 4:40 PM | Networking And Exhibition |
4:10 PM 4:55 PM | Who Should Own Your Social Media Strategy – What To Outsource, What to Keep In House | What Do Warnie And Paywalls Have In Common | HTML 5 – What Does It Mean For Unwired Strategy |
5:00 PM 5:45 PM | What The Hell is Social TV And How Can You Leverage It? | Mythbusting: Data Expectations and Responsibilities | M-Site Vs App: Which Is better For mCommerce |