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| Scott GoodStein |
| External Online Director, Barack Obama’s Presidential Campaign |
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Scott was responsible for developing the campaign's revolutionary social networking platforms. His pioneering work included running the first political campaign to launch niche based social networks like BlackPlanet, Eons, MiGente, AsianAve, Disaboom, etc.
He built the campaign's lifestyle marketing strategy and developed the "street team", materials used in battleground states. Goodstein also created and implemented Obama Mobile, an advanced communication strategy that included text messaging, downloads, interactive voice response communication, a mobile web site (WAP), and even an iPhone application. Prior to his work for Obama, Goodstein worked for the Democratic Legislative Campaign Committee, the Democratic Congressional Campaign Committee and has managed over a dozen political campaigns. Goodstein loves mixing music, culture and politics. He was the co-founder of Punkvoter.com and Rock Against Bush efforts in 2004.
He has spoken to The New Democratic Institute, Campaign For America’s Future National Conference, Columbia University, The American University, The George Washington University, Iowa State University, University of Vermont, American Association of Political Consultants, etc..
He has also run political trainings for the National Democratic Institute, UNICEF, Democracy for America, The Campaign Management Institute, and The New Organizing Institute.
In addition, he has spoken in Morocco, Hungary & Finland on digital media and mobile technologies. |
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