Chill out with us at ad:tech Singapore’s networking party – proudly sponsored by DoubleClick and Epsilon. Chat, mingle and share with industry peers over drinks and food for 2 eventful hours. Everyone attendee is welcome, so please ensure you have registered for the event. Bring your name cards – you’ll need plenty. Details below.

Date: 26 June 2008

Time: 6:30 - 8:30pm

Brilliant Email Marketing: Strategies and Tactics for Success

To succeed in the new interactive marketplace, email marketers must create powerful and efficient campaigns that act on customer data in order to provide relevant messaging. Companies that do it right can actually reduce the cost of communicating with customers, drive loyalty and achieve measurably higher returns.

Join us for an informative breakfast session with Bill Nussey, author of the acclaimed book, “The Quiet Revolution in Email Marketing,” as he presents the results of leading industry studies on best practices in email marketing that will give you the insight and guidance you need to propel your program forward. You’ll take away valuable knowledge on:

	Email creative tactics that lead to higher results
	Opt-in and opt-out tactics that boost list growth
	How improved landing pages can generate higher sales
	And top revenue-boosting tactics for transactional email messaging.

In addition, breakfast session attendees will receive a copy of Bill’s book.

Date: 27 June 2008

Time: 7:30am