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ad:tech would like to thank it’s board of advisors who have been instrumental in building the ad:tech Singapore program. 
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Mike Amour, Chairman & Chief Executive Officer, Grey Group Asia Pacific
Mike is a true globalist, with an entrepreneurial career in advertising spanning diverse country and brand cultures. He has lived and worked in London, New York, Tokyo, Paris and Portland, running operations and managing clients for the world’s top creative and international agency networks including Wieden + Kennedy, TBWA, and McCann-Erickson.
He has impressive international client experience including Nike, Coca-Cola, American Express, Wal-Mart, Gucci, UPS, Nissan, Nestlé and L’Oréal. In 2001 Mike co-founded and ran a global brand consulting partnership based in Paris and Los Angeles.
He joined Grey in 2003, and moved to Singapore in January 2005 to head up Grey Group’s Asia Pacific operations which span 17 countries.
Mike grew up in Scotland, and when not traveling for work, tries to keep pace with his two very energetic children, Yasmine (7) and Malcolm (5). |

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Simon Bond, Regional Director, Proximity
Simon Bond is the regional director for Proximity across Asia Pacific. Simon started his stint in Asia as the MD for Proximity Singapore and established a strong international client list comprising of Pepsi, Masterfoods, Visa, Gillette, Mitsubishi, FedEx and Tiger Beer. After one year in this role he was promoted to regional director and he is now responsible for growing the Proximity network across Asia, which now comprises of 9 offices across Asia with a staff of over 250.
Previous to this job Simon worked with Proximity in Paris and London for 3 years where he helped set up their interactive capabilities across Europe and post this stint in Europe worked as regional business development director for Proximity in Middle East & North Africa. In 3 years Simon set up 5 offices in Dubai, Saudi, Beirut and Egypt and grew Proximity in this region to the largest and most awarded network and worked with clients like Emirates Airline, Pepsi, Masterfoods, Hilton, Daimler Chrysler, adidas and Siemens Mobile.
Simon contributes regularly to the advertising industry in Europe, Asia and Middle East by continuously speaking at industry conferences and writing articles in leading trade journals. In addition to his business interests, Simon is also a very keen sportsman regularly taking part in triathlons and adventure racing but also enjoys the easy life of the golf course and ski slopes |

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Wynthia Goh, Head of Sales & Marketing, eBay Southeast
Wynthia joined eBay Southeast Asia in 2007 and in her current role, is responsible for all of eBay Southeast Asia’s marketing activities. This include internet marketing, promotions and ad sales campaigns.
Prior to joining eBay, Wynthia led the regional online marketing team at Nokia Asia Pacific where she drove APAC online marketing campaign development covering 10 country markets. She also worked at XM Asia Pacific as a Strategist servicing clients such as GM, Starhub, Chanel and EDB.
With over 12 years of experience in the Internet industry on both the client and agency side, Wynthia has an in-depth understanding of the opportunities and challenges facing marketers, agencies and service providers.
Wynthia holds a Masters in Public Policy from the State University of New York with double major in environmental policy and systems thinking. She also graduated from Nanyang Technological University with a Bachelor in Business and was a Fulbright scholar. |

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Craig Hewett, Founder and Chief Marketing Officer, Bezurk.com
Craig has over ten years experience in the online travel distribution industry, starting out with Holiday Inn Worldwide (now known as InterContinental Hotels Group) back in 1995 when the company launched the world's first online booking engine. Craig left Holiday Inn Worldwide in 1999 to join the start up team for Priceline.com in Asia. Craig then joined the start up team for Zuji in Singapore where his tenure was cut short by the events of September 11th 2001.
Craig then rejoined InterContinental Hotels Group at the time when the company was ramping up its online technology investments across key Asia Pacific Markets. Craig developed the company's online strategy across the region with key local investments in China and Japan, successfully introducing local language capabilities into the group's global reservation system and marketing websites.
Realizing that travel and search engines are forever intertwined, Craig left InterContinental Hotels Group and founded Bezurk Travel Search in late 2005.
Craig has lived and worked in Cape Town, Sydney, Hong Kong and Singapore and often gets too distracted with anything to do with visual design – sucker for logo’s and branding. |

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Kevin Huang, CEO, Pixel Media
Kevin is CEO of Pixel Media, an Asian online advertising sales network headquartered in Hong Kong, listed on the London Stock Exchange (Ticker: PIXL.L) and with offices throughout Asia. Kevin has the overall group responsibilities for sales and marketing, business development, investor relations and developing the company’s growth initiatives. Pixel specializes in the sale of online advertising, sponsorship, email, affiliate marketing, mobile and other emerging media platforms helping publishers generate additional income through online advertising while working closely with advertisers and their agencies to meet their marketing objectives.
Kevin lead the management buyout of DoubleClick Media in 2002 to form Pixel Media and has since lead its development to become of the most valuable and respected online advertising companies in Asia. Prior to Pixel, Kevin was Director of Sales and Network Development at DoubleClick Media Hong Kong and has held various online advertising positions throughout Asia including 247 Media Asia and NSTP Group. Kevin is the currently the Vice Chairman of the Hong Kong Association of Interactive Marketing and a member of the Asia Digital Marketing Association. |

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David Ketchum, Chief Executive Officer, Upstream Asia
David Ketchum is the Chief Executive Officer of Upstream Asia and specialises in brand building, and corporate and marketing communications for companies expanding their business in Asia Pacific. He is the author of BIG M, little m Marketing: New Strategies for a New Asia, published in May 2003 by John Wiley & Sons. David is also the Chairman of the Asia Digital Marketing Association and the Chairman of the Council of Public Relations Firms in Hong Kong. Based in Asia since 1991, David has provided strategic counsel and managed campaigns for such companies as AT&T, Calvin Klein, Citibank, CNN, eBay, EDS, General Motors, HP, Intel, Microsoft MSN, Nortel Networks, Sony, Sun Microsystems and United Distillers.
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Gary Lim, Asia Pacific Connections Director, Johnson & Johnson
Gary Lim is the Asia Pacific Connections Director for Johnson & Johnson based in Singapore. His role is to inspire, innovate and integrate marketing programs that drive business, value and learning across the global organization.
He started his career in Australia and launched his 12 years of Asian experience from China in the mid 90’s. Since then he has been broadening his roles and experience in various markets around Asia.
He is excited by the ‘big idea’ and the consumer insights behind it. He believes that the best ideas come from a disciplined planning process and meaningful collaboration by all functional groups. “The enthusiasm and energy emanating from a well-oiled team is exhilarating!”
Gary is passionate about using technology to better connect with consumers. This fully ties into Johnson & Johnson’s direction of marketing with technology, and the opportunities it presents now and in the future. |

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Mei Mei Lim, Director, Executive Development and Membership Services, Marketing Institute of Singapore
The speaker brings with her 15 years of experience in business development and marketing in diverse industries. She was responsible for developing b2c and b2b connection platforms for the various local companies and MNCs in the media, finance and education services. Her experiential marketing remit extends globally in her senior management positions as Branch Head, Senior Vice President and General Manager in companies such as Yamaha, MediaCorp, SPH MediaWorks, Credinet, Editec International and Hermes & Euler, a subsidiary of the Allianz Group. Mei Mei presently holds the position as a Director of the Marketing Institute overseeing the Executive Development and Membership services departments and confesses to being a hard-core believer in advocating a marketing and learning culture in every organization.
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Mun Yew Loh, Co-Founder, MobileMonday Singapore
Mr. Loh spent the last 4 years in the mobile media marketing industry, focusing on mobile content delivery strategies. Prior to that, Mr Loh worked in StarHub under the Global IP Backbone Business, International Division. He was responsible of product marketing StarHub's Global IP Products and Services together with their global partner, NTT Communications of Japan. Mr Loh holds a Bachelor of Engineering from the University of Aberdeen and a Professional Diploma in Asia Pacific Marketing from National University of Singapore/Marketing Institute of Singapore.
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Matt Lumb, Associate Director - Advertising Development, Procter & Gamble International Operations Pte Ltd, ASEAN / Australasia / India
1994 – Graduated from the University of Technology, Sydney (Bachelor of Business)
1995 – Joined P&G Australia Marketing Department. Held several brand management assignments across categories (Vicks, Metamucil and Olay) for Australia/New Zealand.
1999 – Customer Team Marketing Manager for P&G Australia working with retailers (i.e. Woolworths, Coles)
2002 – Moved to Singapore to take on the Advertising Development role with P&G International Operations.
I currently reside in Singapore with my family. |

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Ken Mandel, Vice President & Regional Managing Director Yahoo! SE Asia
Beginning his career in consumer market research in Toronto Canada where winters were long and summers short, Ken packed his bags for Asia and joined the Bangkok office of Shandwick Public Relations in 1994. Since then he has held senior advertising management positions across the Asia Pacific region with Bates, 141 Worldwide & Ogilvy & Mather. In 1999 he was appointed CEO & Regional Director of XM Asia Pacific (now part of JWT). Over a 6 year period he built XM Asia Pacific into one of the regions leading digital agencies. In January of 2006, Ken joined Ogilvy Asia Pacific as the founding CEO of Neo@Ogilvy and Vice President of OgilvyOne covering 11 markets. While at Ogilvy, Ken built Neo@Ogivly into a regional force by growing the digital media network from scratch to over 200 staff in just 16 months. He also helped lead OgilvyOne to two consecutive Regional Agency of Year titles and was the founder of the multi award winning Ogilvy Digital Innovation Lab responsible for break through mobile marketing innovations for American Express, Diageo and Nokia Mobile Phones.
Ken joined Yahoo! in January 2008 as Vice-President & Regional MD of SE Asia. He is tasked with taking Yahoo! to the next stage of growth with management responsibility for internet giant’s entire operations in SE Asia.
Ken completed his Asia-Pacific Management Post-Baccalaureate Program at Capilano College, Vancouver, Canada and holds a Bachelor of Arts degree in Social Psychology from McGill University in Montreal. A new media veteran and frequent industry spokesperson, he currently serves as the Interactive Sub-Committee Chairman of the Association of Accredited Advertising Agents and sits on the Mobile Marketing Association Asia Pacific board as Vice Chairman.
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Jay Shapiro, CEO & Chief Strategist, BLUE
Jay is the founder and CEO of BLUE – “the measurable marketing company”, which is a leading CRM consultancy working with Cisco in EMEA, APAC and at the worldwide level. He has grown the company from a startup of 3 people in 1999, to a profitable global force in interactive marketing, covering the leading Fortune 100 companies in 42 countries across three continents.
Prior to BLUE, Jay was the regional strategy director for Publicis Technology. He has received the Motorola Best New Venture in Asia award and the Singapore Institute of Marketing award for Marketing Excellence in 1998.
Jay regularly gives back to the industry now as the President of the Internet Advertising Bureau in Singapore and a director of the International Anti Spam Council, a coalition of Fortune 100 Chief Privacy Officers. He was invited to Washington D.C. leading up to the FTC’s “Do Not Spam” presentation to Congress in June 2004.
Jay has a combined background of MBA of Marketing Strategy in Asia, Communications Theory and Computer Science. This puts him in the unique position of being able to develop in-depth strategies, which are sensitive to a company's needs and the competitive environment, while taking advantage of the interactivity offered by the Internet. He has developed business strategies, product and branding campaigns for blue-chip clients such as Hewlett-Packard, Cisco Systems, JPMorgan, Nokia and Michelin.
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Ian Stewart, Senior Vice President, MTV Networks Asia
Ian Stewart came to Asia from Australia after university in 1990, and never went home. He worked on the agency side in market research for several years before moving client-side with Coca-Cola as their North Asia Trend Manager and then with MTV Asia as their Research and Consumer Strategy Director. Ian then worked as a Strategic Planner for Ogilvy before starting his own Youth Marketing agency Filter, which was acquired by Aegis in 2005. He has since returned to MTV and is currently Senior Vice President for MTV Networks and other Viacom brands in Asia.
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Poh Lin Tay, Marketing Communications Director, Dell Computers
Poh Lin is a marketing enthusiast with 15 years' experience building and marketing brands in the Asia pacific Region. From FMCG to Finance and technology, the brands she managed included Kraft, Coca-Cola, Sony Ericsson and Visa. Currently Poh Lin is Marketing Communications Director at Dell Computers. One of the highlights of her career was to build the Sony Ericsson brand, bringing the brand from the time of its inception to being one of top brands in Asia Pacific. Poh Lin majored in English Literature and Sociology at National University of Singapore, is married with a daughter.
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Raymond Teoh, Assistant Vice President, Interactive, Singapore Press Holdings
Raymond Teoh graduated from Nanyang Technological University with a honour degree in Electrical and Electronic Engineering. He was in the Information Technology for six years before moving into internet advertising business in 1998. He had also sold TV airtime and print advertising which he was exposed on various media products. He is currently the Assistance Vice President of the Interactive Business Unit in Singapore Press Holdings Ltd. His portfolio includes internet advertising, interactive services and new product development in the interactive space. He has successfully launched many internet marketing campaigns and also mobile content initiatives in Singapore.
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James Thompson, Marketing and Innovation Director, Diageo
James Thompson has been Marketing and Innovation Director for Diageo in Asia Pacific since early 2007. He has worked for Diageo since 1994 in roles including President, Global Marketing, Vodka, Rum and Ready-to-Drink products, President, Guinness Canada, and SVP Marketing, Priority Brands, North America. Between 1984 and 1994 he worked at Unilever, including as European Marketing Manager, Innovation, for Detergents. He lives in Singapore with his wife, Kiurstan, and 2 daughters Jessica and Zoe.
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Jonathan Thurlow, SVP Deputy Regional Director, Universal McCann Asia Pacific
Jon has over 25 years experience working in the Media Communications industry. Since 1985, he’s been with Universal McCann. Originally based in London, he transferred to International operations in 1993 to run European and Global accounts.
Since 1997, Jonathan has been based in Singapore, running a team of 30+ in providing services for multi-national clients across the APAC region and the Singapore domestic market.
He’s also responsible for the development of several other areas of the operations including the launch in 2005 of UM|Consulting as well as programming and content and is looking at the current changes within the marketing industry with great optimism. |

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Andrew Tu, Regional Digital Director, OMD
Andy is a veteran in the world of digital and emerging media with 16 years of experience spanning across USA and Asia.
In 1995, he launched the first OgilvyInteractive office in Hong Kong developing digital campaigns for clients such as Seagram’s, Mild Seven, IBM, and American Express.
In 1999 he was on the start-up team at Microsoft as regional revenue director for MSN Asia setting up sales teams across the region.
His next challenge was in 2003 when he joined Astro in Malaysia, as general manager for the multimedia division where he built and monetized digital content and services across platforms spanning internet, interactive TV and mobile on both 2.5G and 3G.
Andy brings with him not only digital expertise but also a solid foundation in direct, CRM, and brand advertising across clients such as Seagram’s, IBM, Mild Seven, American Express, Unilever, and most recently Singtel.
In end 2005, Andy moved to Singapore to join Y&R as the team lead for Singtel responsible for developing and managing all marketing communications for the telco both in Singapore and abroad.
At OMG, Andy is responsible for setting up and building the digital business across the region as well as act as the digital lead for regional clients across Asia based in Singapore.
Andy has an undergraduate degree in business administration and a MBA in marketing.
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Grant J. Watts, President, Chief Executive Officer, DMS Group
Grant Watts, CEO, DMS Group, has over 15 years of sales, marketing and general management experience in the media and technology industries in Africa, Asia, Australia, Europe and the Middle East.
Grant is responsible for driving strategy and further developing DMS’ operations across Asia through its three operating companies – ADMAX Network, Impaq Interactive and New Media.
From 2005 until 2008, Grant was the General Manager of Microsoft’s MSN and Windows Live businesses across Southeast Asia. He was responsible for meeting the demanding challenges and complex needs of Microsoft’s Windows Live and MSN customers and partners across the region, whilst assisting them to realise their full potential with the use of Microsoft’s portfolio of software solutions.
Prior to his appointment as General Manager, Grant was Sales and Marketing Manager at Microsoft’s MSN operation. During his tenure, he transformed the business from a startup to its current position as a leader in the Southeast Asia online media industry.
Grant began his career in outdoor media and has held a number of executive level positions, including Sales Director for Yahoo Southeast Asia.
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