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Choose the ambassador who best represents you View All Ambassadors
Previous ambassador
I’m a longtime ad:tech attendee. What brings me back is the shmoozing in the hallways, where people smarter than me put context around latest innovations. I’m excited by ad:tech’s plans to put more of those conversations on stage.
I am a long time veteran of the iMedia Brand Summits, and I feel strongly about attending industry events in order to keep pace with the evolving landscape in our industry. For me, I enjoy presentations the most – especially if it is a good case study with key insights.
I have been a loyal attendee of ad:tech SF, Chicago, and NYC for many years. I attend for a number of different reasons, but the most important is learning about new business practices.
This is the first time attending ad:tech and I am eager to check it out. For me, what I am looking forward to most is the time to think. I appreciate those moments when I key in on something someone says and my mind wanders to find how those ideas may find a home back at Red Door.
I’ve attended ad:tech for years and have always found it to be an excellent venue for networking with peers and hearing about the projects and priorities that other people are working on. ad:tech provides a great opportunity to take a step back and connect with others in the industry.
ad:tech has always been a great place for me to discover the latest cutting edge technology in web video advertising. I’ve learned a lot from the sessions but the human connections are where I benefit the most from ad:tech.
ad:tech and events like it are an opportunity for me to connect with former colleagues, old friends, and future partners.
I have attended ad:tech before and have found it to be a great opportunity for me on a number of levels. It provides a unique source of insight into current industry trends. It helps me to develop new investment ideas as well as to test current investment theses.
I am looking forward to hearing fresh perspectives on new technologies that are available to me as an advertiser and I believe I will be exposed to a good deal of this at ad:tech. I think the event will be an efficient way to open up new doors to different products and services that are out there.
I’m looking forward to attending this year’s ad:tech in SF for a lot of reasons. From hearing what’s on the mind of some of the keynote speakers to taking a look at what’s new in the space. It’s always great speaking with peers in the industry in an environment that fosters discussion and debates.
I haven’t been to ad:tech for a few years, so I’m excited to get reacquainted with what the show has to offer. I find that conferences are a great way for me to stop and see what the competition is doing and learn about the latest innovations that aren’t making the headlines with business and industry press.
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Ad Exchange, Ad Network, Ad Rep Firm, Advergaming, Affiliate Marketing, Behavioral Targeting, Branding, Creative Agency, Demographic Targeting, Digital Out-of-Home, Email, Emerging Technology, Gaming, Interactive TV, IPTV, Local, Market Research, Media Buying Agency, Media Monitoring, Media Planning Agency, Mergers & Acquisitions, Mobile Marketing, Online Publishers, PR Agency, SEM Services, SEO Services, Social Networks, Strategy Agency, Training Company, User Generated Content, Viral Marketing, Web Analytics, Web Apps, Word of MouthView Less Ad Exchange, Ad Network, Ad Rep Firm, Advergaming, Affiliate Marketing, Behavioral Targeting, Branding, Creative Agency, Demographic Targeting, Digital Out-of-Home, Email, Emerging Technology, Gaming, Interactive TV, IPTV, Local, Market Research, Media Buying Agency, Media Monitoring, Media Planning AgencyView More
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ad:tech - become a better marketer The ad:tech conference provides strategic perspective, tactical advice and quality networking. Join us for the premiere digital marketing event!
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monday, april 19tuesday, april 20wednesday, april 21
| Tracks | Agencies | Brands | Media Sales |
2:00 PM 2:50 PM | Agency Session: Keeping Agencies Relevant in a Changing Media and Advertising Landscape | Brand Session: Managing the Transition from a Push Organization to a Pull Organization | Publisher Session - Success in the Fragmented Digital World |
3:00 PM 3:50 PM | Agency Session: Town Hall—Our Real Issues | Brand Session: Town Hall—Marketing Integration | Publisher Session - Town Hall: Our Real Issues |
4:00 PM 4:50 PM | Agency Session: Getting the Most from ad:tech | Brand Session: Best of Class Discussion and Getting the Most from ad:tech | Publisher Session - Getting the Most from ad:tech |
| Tracks | Room 104 | Brand Marketing | Digital Demographics | Performance Marketing | Measurement, Mergers & Media | Sponsored Sessions | Theater #1 | Theater #2 |
9:00 AM 10:00 AM | We Know Where to Go—Now How do We Get There? A Global Take on the New Dynamics of Marketing |
10:00 AM 11:00 AM | Expo Opens - No Conference |
11:00 AM 11:50 AM | | Marketing Masters: Social Media Strategies--Generating Leads & Loyalty | Digital Demographics: Digital Marketing to Moms | Marketing Masters: Search in the Connected and Real-Time World | The Changing Business Landscape: M&A Review | The Planet Sponsored Workshop: It Takes a Village: Creating an Integrated Online Personality | Netpop Presents: Power through Participation by the Global Netizen Consumer | App Exchange: App Platform & Promotion |
12:00 PM 12:50 PM | | Marketing Masters: Social Media Strategies--Generating Leads & Loyalty - Hour 2 | Digital Demographics: Digital Marketing to Men 18-34 Online | Marketing Masters: Search in the Connected and Real-Time World - Hour 2 | Marketing Masters: Metrics -- Understanding and Translating Digital Metrics | Vibrant Media Sponsored Workshop: The Future of Advertising—How Brands are Engaging Users through Next Generation Hyperlinks | comScore Presents: Traditional and Digital Metrics are Merging: Improving Display Monetization | |
1:00 PM 2:00 PM | Delegate Lunch |
1:00 PM 1:50 PM | | | | | | | Quantcast Presents: Digital’s Promise: Helping Ad Buyers and Sellers Transact | App Exchange: Non-Branded Apps |
1:10 PM 1:45 PM | How Tablets Will Change Media |
2:00 PM 2:50 PM | | Marketing Masters: Branded Online Publications -- The Marriage of Premium Content and Advertising | Digital Demographics: Digital Marketing to Teens & Millenials | Marketing Masters: Ad Networks -- Targeting Customers through Technology, Context & Culture | Marketing Masters: Metrics -- Next Generation Metrics | Facebook Sponsored Workshop: Introduction to Facebook Ads | Marketing Masters: Search Marketing | App Exchange: Branded Apps |
3:00 PM 3:50 PM | Future Technology: Advanced Mobile Marketing Insight from Japan | Marketing Masters: Branded Online Publications -- The Marriage of Premium Content and Advertising - Hour 2 | Digital Demographics: Multicultural Marketing Online | Marketing Masters: Ad Networks -- Targeting Customers through Technology, Context & Culture - Hour 2 | Video Games & Advertising: Adventures in High Engagement | AT&T Interactive Sponsored Workshop: The Evolution of Local Discovery—Why Local Advertising Is Where It’s At | Marketing Masters: Social Media Strategies | Sybase Presents: Mobile Customer Relationship Management - How to Gain, Retain and Analyze Customers in the Mobile Channel |
4:00 PM 4:50 PM | | A New World of Word of Mouth: Using Influence to Re-invent the Impression | Digital Demographics: Digital Marketing to Boomers & Beyond | Promotions, Coupons & Social Media | Practical Strategies: Building the Better Digital Media Plan | Google Sponsored Workshop: Insights Lickety Split in AdWords Search Funnels and Google Analytics | Marketing Masters: Ad Networks | LinkedIn Presents: The New World of Work |
5:00 PM 6:00 PM | White Hot San Francisco Tech Companies & Why They Matter |
| Tracks | Room 104 | Brand Marketing | New Strategies, New Channels | Performance Marketing | Video Today & Tomorrow | Sponsored Sessions | Theater #1 | Theater #2 |
9:00 AM 9:50 AM | And THEN What Happens? When Traditional and Digital Agencies Collide |
10:00 AM 10:50 AM | | Marketing Masters: The Bleeding Edge of Advertising Innovation | Maximizing & Managing Your Time (Personal & Professional Productivity I) | Marketing Masters: Email Marketing—Building and Sustaining Engagement with Your Customers | Marketing Masters: Online Video -- Why Big Advertising Dollars are Moving to Online Video | Experian Marketing Services Sponsored Workshop: A 360-View of Consumers—Using Data-Driven Decisions To Enhance Multi-Channel Marketing | Marketing Masters: Branded Online Publications | the Rubicon Project Presents: Harness the Power - Introducing REVV for Demand |
11:00 AM 11:50 AM | | Marketing Masters: The Bleeding Edge of Advertising Innovation - Hour 2 | Inbox Zero: Coping with Email & Social Media (Personal & Professional Productivity II) | Marketing Masters: Email Marketing -- Building and Sustaining Engagement with Your Customers - Hour 2 | Marketing Masters: Online Video 2 -- Brand-led Entertainment Opportunities in Online Video | Microsoft Sponsored Workshop: New Media Mix—Connecting Audiences across a Multi-Screen Environment | The Nielsen Company Presents: Advertising Effectiveness and Brand Impact: Understanding the Value of a Social Media Impression | App Exchange: App Platform & Promotion |
12:00 PM 12:50 PM | Delegate Lunch |
12:10 PM 12:45 PM | Real-Time Web and Social Media: What Makes Brands Successful in This New Space? |
1:00 PM 1:50 PM | The Big Digital Idea: Killer Creative Showcase | Marketing Masters: Mobile Marketing -- How Brands Can Effectively Target Consumers on the Go | Location-Based Advertising Myths and Realities | Marketing Masters: Web Analytics -- Using Data to Your Advantage | Convergence! Web to TV: The Last 10 Feet to the Living Room | Google Sponsored Workshop: Google Ad Innovations @ ad:tech | Marketing Masters: Bleeding Edge | App Exchange: Non-Branded Apps |
2:00 PM 2:50 PM | The Big Digital Idea: Killer Creative Showcase - Hour 2 | Marketing Masters: Mobile Marketing -- How Brands Can Effectively Target Consumers on the Go - Hour 2 | Tablets & eReaders: Advertising in the New Connected Appliances | Marketing Masters: Web Analytics -- Using Data to Your Advantage - Hour 2 | Addressable Advertising: A Whole New World | Facebook Sponsored Workshop: Optimizing Your Facebook Ads Campaign | Marketing Masters: Email Marketing | App Exchange: Branded Apps |
3:00 PM 3:50 PM | | Apps, Widgets & Gadgets: The New World of Distributed Content | Digital Out of Home and Place-Based Media: Interactivity Beyond the Laptop and Mobile Device | A Measured Result: Best Practices for Today’s Affiliate Marketing | Slide:ology: The Art and Science of Creating Great Presentations | Sponsored Content | Marketing Masters: Mobile Marketing | Marketing Masters: Web Analytics |
4:00 PM 5:00 PM | The Internet's Funniest People |
4:00 PM 4:50 PM | | | | | | | LinkedIn Presents: The New World of Work | TBA |
5:10 PM 6:00 PM | | | Brand Regroup | Agency Regroup | Publisher Regroup | | | |
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