| Tracks | Room 102 | Room 130 | Room 131 | Room 132 | Room 133 - Sponsored Sessions |
9:00 AM 10:00 AM | Keynote Presentation |
10:00 AM 11:00 AM | Expo Opens - No Conference |
11:00 AM 11:50 AM | Marketing Masters - Online Video: Why Big Advertising Dollars are Moving to Online Video | Digital Demographics: Digital Marketing to Moms | Marketing Masters - Search Marketing: Helping Your Customers Find YOU | Marketing Masters - Branded Online Publications: The Marriage of Premium Content and Advertising | Sponsored Content |
12:00 PM 12:50 PM | Marketing Masters - Online Video 2: Brand-led Entertainment Opportunities in Online Video - Hour 2 | Digital Demographics: Digital Marketing to 18-34 Guys | Marketing Masters - Search Marketing: Helping Your Customers Find YOU - Hour 2 | Marketing Masters - Branded Online Publications: The Marriage of Premium Content and Advertising - Hour 2 | Sponsored Content |
1:00 PM 2:00 PM | Delegate Lunch |
2:00 PM 2:50 PM | Marketing Masters - Social Media & Marketing: A Brave New World | Digital Demographics: Digital Marketing to Teens & Millenials | Marketing Masters - Ad Networks: Targeting Customers through Technology & Context | Digital Out of Home: Interactivity Beyond the Laptop and Mobile Device | Sponsored Content |
3:00 PM 3:50 PM | Marketing Masters - Social Media & Marketing: A Brave New World - Hour 2 | Digital Demographics: Multicultural Marketing Online | Marketing Masters - Ad Networks: Targeting Customers through Technology & Context - Hour 2 | Inbox Zero: Coping with Email (Personal & Professional Productivity I) | Sponsored Content |
4:00 PM 4:50 PM | The Changing Business Landscape: M&A Review | Digital Demographics: Digital Marketing to Boomers & Beyond | How to Build a Better Digital Media Plan | Better Time Management (Personal & Professional Productivity II) | Sponsored Content |
5:00 PM 6:00 PM | Keynote Presentation: Shiny Object Review - Hype vs. Reality in 2010 |
| Tracks | Room 102 | Room 104 | Room 130 | Room 131 | Room 132 | Room 133 - Sponsored Sessions |
9:00 AM 9:50 AM | Keynote Presentation |
10:00 AM 10:50 AM | Marketing Masters - Mobile Marketing: Reach Your Customers Everywhere | | Marketing Masters - Email Marketing: Hit "Send" on Your Advertising Message | Tablets & E-Readers: Advertising in the New Connected Appliances | Video Games & Advertising: Adventures in High Engagement | Sponsored Content |
11:00 AM 11:50 AM | Marketing Masters - Mobile Marketing: Reach Your Customers Everywhere - Hour 2 | The Big Digital Idea: Killer Creative Showcase I | Marketing Masters - Email Marketing: Hit "Send" on Your Advertising Message - Hour 2 | Marketing Masters - The Bleeding Edge of Advertising Innovation | Marketing Masters - Web Analytics: Using Data to Your Advantage | Sponsored Content |
12:00 PM 12:50 PM | Word of Mouth Marketing: Take Advantage of Online's Most Powerful Channel | The Big Digital Idea: Killer Creative Showcase II | Affiliate Marketing: Best Practices | Marketing Masters - The Bleeding Edge of Advertising Innovation - Hour 2 | Marketing Masters - Web Analytics: Using Data to Your Advantage - Hour 2 | Sponsored Content |
1:00 PM 2:00 PM | Delegate Lunch |
2:00 PM 2:50 PM | Web Apps, Widgets & Gadgets | | Addressable TV: New Advertising Opportunities | Marketing Masters - Metrics: The Metrics that Matter | How to Give a Killer Presentation (Personal & Professional Productivity III) | Sponsored Content |
3:00 PM 3:50 PM | Smart Phone Apps & Advertising | | Convergence! Web to TV: The Last 10 Feet to the Living Room | Marketing Masters - Metrics: Next Gen Metrics - Hour 2 | Hyperlocal & Location Based Advertising | Sponsored Content |
4:00 PM 5:00 PM | Keynote Presentation: The Internet's Funniest People |