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ad:tech San Francisco
Expo & Conference: November 3-4, 2010

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ad:tech - making you a better marketer
The ad:tech conference provides strategic perspective, tactical advice and quality networking. Join us for the premiere digital marketing event!
 
 
ad:tech New York
Conference & Exhibit Hall:
Wednesday, November 3
Thursday, November 4


 

tuesday, november 2
Training / Pre-Conference



  Training I Training II Training III
9:30 PM
5:00 PM
Search Engine Optimization Training with Bruce Clay Email Marketing - Best Practices, Proven Tactics and Strategic Thinking for Tomorrow's Inbox Life in a Post-RFP World: The Digital Seller in the Age of Automation

Training / Pre-Conference

Tracks Brand Pre-Conference
(Invitation Only)
Agency Pre-Conference
(Invitation Only)
2:00 PM
3:00 PM
Brand Marketers Only Meeting Agency Only Meeting
3:15 PM
4:15 PM
Brand Marketers Only Meeting Agency Only Meeting
4:30 PM
5:30 PM
Brand Marketers Only Meeting Agency Only Meeting
5:30 PM
6:30 PM
Conference Mixer - Javits Center

Marketing Master Session= Marketing Master Sessions

wednesday, november 3

Tracks Track 1 Track 2 Track 3 Track 4 Track 5 Sponsored Workshops
9:00 AM
10:00 AM
Keynote Presentation: New Media
10:00 AM
11:00 AM
Expo Opens - No Conference
11:00 AM
12:00 PM
Virtual Worlds & Virtual Goods: Not a Passing Fad, This is Big Brand Business
11:00 - 11:30 am

Social Media & Marketing: The Big Picture


11:30 - 12:00 pm

World Premiere! Technorati's State of the Blogosphere Report 2010
Digital Marketing to Mom: How and When to Reach Her (and What to Avoid!) World Premiere! Nielsen's Online Video Ad Effectiveness Report Chasing Paid Engagement: The Metrics that Matter and How to Measure Them Sponsored Workshop I
12:15 PM
1:15 PM
Conference Lunch
12:30 PM
1:00 PM
Keynote Presentation: Social Science
1:15 PM
2:15 PM
Premium Content & Tablets: Make Content and Context Work for Your Brand, Hour 1

Marketing Master Session

Social Media: So You Have a Facebook Page. NOW What?Marketing to Moms: Creative Showcase of Digital Success StoriesAd Networks, Exchanges & DSPs: Next-Gen Audiences and Media Strategy, Hour 1

Marketing Master Session
Search Marketing: Be Where Your Customers are Looking for You, Hour 1

Marketing Master Session
Sponsored Workshop II
2:30 PM
3:30 PM
Premium Content & Tablets: Make Content and Context Work for Your Brand, Hour 2

Marketing Master Session
Social Media Case Studies: Paid, Earned and Owned Media Digital Marketing to Teens & Millennials: A New Kind of CustomerAd Networks, Exchanges & DSPs: Next-Gen Audiences and Media Strategy, Hour 2

Marketing Master Session
Search Marketing: Be Where Your Customers are Looking for You, Hour 2

Marketing Master Session
Sponsored Workshop III
3:30 PM
4:00 PM
Conference Networking Break
4:00 PM
5:00 PM
Which Screen is it Anyway? Navigating a Multi-Screen Reality (TVs, Computers, Phones, Tablets...Oh My!) Location-Based Advertising: Social Media Adventures in the Here and Now (Foursquare, Gowalla and Beyond) Marketing to Teens & Milennials: Creative Showcase of Digital Success Stories Measurable TV: Hypertracking in the Living Room and What it Means for Advertisers Coupons + Social Media + Mobile: The Digital Future of Promotions Sponsored Workshop IV
5:15 PM
6:00 PM
Keynote Presentation: NY Startups in the Hot Seat
6:00 PM
7:30 PM
ad:tech Networking Bash - Javits Center

thursday, november 4

Tracks Track 1 Track 2 Track 3 Track 4 Track 5 Sponsored Sessions
9:00 AM
10:00 AM
Keynote Presentation: TBD
10:00 AM
10:30 AM
Conference Networking Break
10:30 AM
11:30 AM
Video Everywhere: From
Online Pre-Roll to Branded Entertainment to OTP - Behold a Brave New World of Sight, Sound and Motion, Hour 1

Marketing Master Session
Mobile Marketing: The Advertising Medium that Lives in Your Pocket, Hour
1
Marketing Master Session
Hispanic Marketing Email Marketing:
Get Closer with
Your Customers
Using the #1 Internet Application, Hour 1

Marketing Master Session
Affilliate
Marketing: New Horizons, Best Practics from Amazon to Social Media and Beyond, Hour 1

Marketing Master Session
Sponsored Workshop V
11:45 AM
12:45 AM
Video Everywhere: From Online Pre-Roll to Branded Entertainment to OTP - Behold a Brave New World of Sight, Sound and Motion, Hour 2

Marketing Master Session
Mobile Marketing: The Advertising Medium that Lives in Your Pocket, Hour 2

Marketing Master Session
Hispanic Marketing Email Marketing: Get Closer with Your Customers Using the #1 Internet Application,
Hour 2

Marketing Master Session
Affilliate Marketing: New Horizons, Best Practics from Amazon to Social Media and Beyond, Hour 2

Marketing Master Session
Sponsored Workshop VI
12:45 PM
2:00 PM
Conference Lunch
2:00 PM
3:00 PM
Advertising Innovation: Moving Beyond the Horizon of Today's Best Practices to the Sharpest Edge of What’s Possible, Hour 1 Social Media: Learning to Listen to Your Customers, Hour 1

Marketing Master Session
Hispanic Marketing Optimization Analytics: Improve Your Marketing with Data, Hour 1

Marketing Master Session
TBD Sponsored Workshop VII
3:15 PM
4:15 PM
Ad Innovation, Hour 2 Social Media ROI: Is All the Noise Helping the Bottom Line for Your Business? Hour 2

Marketing Master Session
Hispanic Marketing Optimization & Analytics: Improve Your Marketing with Data, Hour 2

Marketing Master Session
Tablets Go Wild: Creative Showcase of the Best Ads on the iPad and Other Tablet Computers Sponsored Workshop VIII
4:30 PM
5:30 PM
Closing Celebration
 
 
 
     
 
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