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Kevin Kells, CPG Industry Director, Google
As head of the CPG team at Google, Kevin is responsible for helping brand marketers drive more effective and efficient advertising solutions. By utilizing Google's vast media platform, Kevin connects brand assets to consumers every day, wherever those consumers may be. Kevin managed and grew iconic brands at Unilever (Pond's), Diageo (Guinness) and most recently Revlon. |
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Clay Shirky, author of Here Comes Everybody
Writer, consultant and teacher, Clay is a provocative new voice on all things Internet: economics and culture, media and community, and the open source movement. In his new book, Clay explores how organizations and industries are being upended by open networks, collaboration and user appropriation of content product and dissemination. |
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Conference:
Tuesday, August 5: 9:30am - 7:00pm
Wednesday, August 6: 9:45am - 5:45pm |
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Exhibit Hall:
Tuesday, August 5: 10:00am - 6:00pm
Wednesday, August 6: 10:00am - 4:00pm |
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Navy Pier:
Festival Hall B, Lobby 2, 600 East Grand Avenue, Chicago, IL 60611 - View Map |
SPEAKERS
Top brands, award-winning agencies and leaders in metrics, publishing and search are already signed on to speak at ad:tech Chicago.
Brand Speakers Include:
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Brad Santeler,
Director of Media
and Relationship
Marketing, Kimberly-
Clark Corporation |
Kevin Doohan,
Director, Interactive
Marketing, ConAgra
Foods |
Chris Allen,
VP, Director of
Video Innovation,
Starcom USA |
Andrew Markowitz,
Director, Digital
Marketing and
Media, Kraft |
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Scott Howe,
VP and GM,
Advertiser &
Publisher Solutions
Group, Microsoft |
Richard
Binhammer,
Senior Manager,
Social Media/Blog
Outreach, Dell, Inc. |
Joe Megibow,
VP, Customer
Experience and
Online Marketing,
Hotels.com |
Michael Moore,
Worldwide Director,
Purina Interactive,
Nestle |
SESSIONS
Tactical, practical advice from leading marketers and agencies in these sessions:
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The Consumer Experience in a Multi-Platform World, Parts I & II |
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Making Mobile Work: Real-World Examples |
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Deal Quality: Planning, Negotiating and Securing Online Ad Buys that Make Sense |
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Tactical Search: Local and Mobile |
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The Role of Email in a Web 3.0 World |
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eCommerce Marketing: The Art of Customer Acquisition and Building Lifetime Value |
NETWORKING
It's never been more important to physically connect with friends, colleagues and the growing base of marketing experts who have come to represent ad:tech's expanding network. ad:tech Chicago provides the space to really engage in conversation.
The exhibition floor promises a cross-section of established vendors and exciting newcomers, featuring the latest technology and services. Spend the time you need to get in depth information on ad networks, email management, rich media, search, mobile ... view complete exhibitor list.
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